Ballyhoo, Summer 1953, cover by Hoff

Ballyhoo Magazine

Ballyhoo was an adult humor magazine published by Dell Publishing, created by George T. Delacorte Jr., and edited by Norman Anthony (former editor of Life and Judge), from 1931 until 1939, with a couple of attempts to resuscitate the magazine by Bill Yates after the war between 1948 and 1954. It featured a central section dedicated to one-off cartoon, in addition to spoof ads and articles much in the manner later popularized by the 1950s magazine Mad.

The Hoff “cheesecake calendar” from the Winter 1953-54 issue spoofs the well known Esquire girl calendar.

Hoff "Let's pretend I'm the enemy." (Ballyhoo, 1930's)

"Let's pretend I'm the enemy." (1930's)

Ballyhoo, Summer 1953, cover by Hoff

No. 3, Summer (Jul.-Sep.), 1953

Ballyhoo, Winter 1953-54, cover by Hoff

No. 5, Winter (Jan.-Mar.), 1953-54

Wife speaks frankly about her wimpy husband's sex-drive (Ballyhoo, Summer 1953)

"Herman can't live without sex. Can you, Herman?" (Summer, 1953)

Wife can hardly conceal her animosity while watching TV crime drama (Ballyhoo, Fall 1953)

"It looks so simple when you see it on TV." (Fall, 1953)

Hoff Girl Calendar – Jan., Feb., March

Hoff Girl Calendar – April, May, June

Hoff Girl Calendar – July, Aug., Sep.

Hoff Girl Calendar – Oct., Nov., Dec.